About Nordstrom
Nordstrom is not just a store - we’re an outlet for expression. At Nordstrom, every street is a runway and everyday is an excuse to dress up. Nordstrom takes the latest fashion inspiration from the runway to your doorstep. We pride ourselves on delivering the best possible experience for our customers. Whether you’re shopping at our store, enjoying a meal in our restaurant, or being pampered at our full-service spa, our goal is for you to walk out with a smile on your face. For over 100 years, we’ve been bringing you the styles and experiences you crave.
Since our start in 1901, we’ve been in the business of outfitting our customers to make them feel great. We found our beginning as a little shoe shop in Seattle, and have now grown to over 350 stores worldwide. We offer clothing, shoes and accessories for men, women and kids. Visit your local Nordstrom today to find the styles that will make you shine!
Do you want to shop from the comfort of your home? We get it! Shop at our online website with free shipping and free returns. Check out our app for a premium shopping experience too!
Nordstrom, Inc. (JWN) is publicly traded on the NYSE.
Mission Statement: “Our mission is to continue our dedication to providing a unique range of products, exceptional customer service, and great experiences.”
Vision Statement: “We believe fashion is a business of optimism, and in that spirit, we continue to grow and evolve. Free shipping and free returns, mobile shopping, and exciting new retail partnerships offer us continued opportunities to serve more customers in more ways with a fresh, relevant shopping experience and inspiring style. Fashion changes. Shopping changes. Our commitment to happy customers doesn’t.”
Circular Economy & Brand Positioning
Future Focus: We prioritize circularity in products, packaging, and materials for sustainability. Committed to driving innovation in fashion, we explore new business methods to address industry scale and scope.
Increasing the longevity of clothing: Encouraging sustainable fashion practices, our initiative emphasizes prolonging the lifespan of clothing. With the aim of reducing waste, we promote tailoring, garment care, and resale or donation. By 2025, our target is to facilitate the donation of 250 tons of clothing, surpassing expectations by meeting this goal ahead of schedule in 2021. Despite acknowledging limitations in the process, we remain committed to refining our efforts for maximum positive impact.
Circular products: Addressing the environmental impact of fashion goes beyond extending clothing lifespans and using eco-friendly materials. As participants in the Ellen MacArthur Foundation's Make Fashion Circular initiative since 2019, we collaborate with others to develop products suitable for recycling and support circular processes. Establishing an internal working group reflects our commitment to this endeavor, with plans to share progress in due course.
Recycling and composting: Our commitment to the circular economy is evident through active participation in recycling and composting initiatives. In 2020, we achieved significant milestones, recycling 54.85% of our waste, totaling 18,887 tons, while composting 11%, or 3,762 tons. Moreover, over 95% of our paper and plastic materials contain at least 15% recycled or sustainably sourced content, supporting demand for the recycling economy. Additionally, our BEAUTYCYCLE program aims to recycle beauty packaging, with a target of 100 tons by 2025.
Philanthropic support: The Ellen MacArthur Foundation's research underscores the limited textile recycling rates, with less than 15% of clothes currently being recycled and less than 1% of material recycled into new clothing. However, the textile recycling sector shows promise, driven by innovative companies and organizations involved in collection, sorting, and recycling processes. We are dedicated to supporting the expansion and scaling of these critical efforts through public-private partnerships, industry collaborations, and other avenues. By 2025, we are committed to providing $1 million to fuel innovation in textile recycling. Our focus is on identifying opportunities that align with our values and contribute to advancing circularity within Nordstrom's ecosystem.
Brand Position Statement: CLOSER TO YOU
Customer Journey: Since inception, we've prioritized customer satisfaction, striving to elevate service from good to exceptional. While convenience is key, we recognize it as merely a baseline. Our commitment extends to delivering high-quality products promptly and efficiently. However, we go further by fostering genuine connections with customers, tailoring experiences to their preferences, and ensuring relevance and personalization in every interaction.